Here’s hoping you are wrapped up warm, with plenty of hot chocolate on hand to keep you on track. Last week saw a new Nokia-branded smartphone launch exclusively in China, as well as news of a partnership between Honda, Visa, Gilbarco Veeder-Root and ISP Group to introduce in-car payment systems allowing drivers to pay for fuel without leaving their vehicles.

Don’t forget to register for the next Ecommerce Club London Working Lunch on Tuesday 31st January from 12:30pm to 3:00pm at Gaucho Piccadilly. Please register here 

If you are a digital, IT, customer insight director or equivalent at a travel brand, please join us for lunch as part of the Travel Industry Seminar and Roundtable Series at City Social on Thursday February 9^th. Hear from our keynote speaker Pieter Jordaan, Director of IT Engineering, TUI, Jonathan Burns, Consultant, CAJA Group and other travel industry experts. As another significant year for the travel industry comes to an end, Sonata Software and SAP Hybris invite an esteemed panel of industry practitioners to take a step back and reflect on what has been achieved and what is possible in the near future for customer experience. We consider the various opportunities and challenges in creating a digital path to purchase, hear of experiences and learnings direct from the leaders of product companies, travel and hospitality businesses. In addition we will talk about how to maximise ancillary revenues through cutting edge tech and other innovations. To register please click here


On Tuesday 7th February we have the Ecommerce Club's Webinar with Neil McKay, CEO, Endless Gain, 'To see or not to see, that is the question’ from 12:00pm to 12:45pm. To get people to buy from your website, you need to be able to understand what makes them tick. Understanding the psychology behind what makes your customers return to your website over and over again and what they expect from you in terms of communications, context, offers and product is key to keeping them engaged and loyal to your business. Most of the decisions consumers make are subconscious,  few are made consciously. There’s a world of difference between selling something to someone who instinctively knows what they want, to selling to someone who is consciously and laboriously weighing up their buying options. Please register here

We look forward to seeing you soon.

Charlie

Director & Founder

These days roughly half (44%) of Britons have created an extra income by selling goods or skills online, in a new survey commissioned by ePages.

An innovative new method of donating money to the homeless using a contactless payment system fitted to a winter jacket is being tested on the streets of Amsterdam. 

The takeaway app Just Eat hasn’t met the city’s appetites over the festive period, prompting investors to slim down their holdings.

According to a report from international marketing technology brand BlueVenn ‘Customer data: The monster under the bed?’ 72% of marketers consider data analysis to be the most important skill for their organisation over the next two years

Facebook is set to launch a test of video advertising where ads will be played after a video has already started.

Online is set to replace TV as the leading global advertising medium by 2020, according to new research by IHS Markit.

Due to stock issues and delivery time misses, many retailers have recorded that 19% of online shoppers use alternative retailers who can meet demand and deliver on time. 

Snapchat has just revealed universal search in a redesign – addressing one of the biggest challenges for users, building a following.