On the 2nd and 3rd of August Frosmo would like to invite you to two Breakfast & Learn events, Single Tag Development and Cross Device Tracking.
Breakfast & Learn: Single Tag Development, the fastest method yet!
Date: Tuesday August 2nd
Time 9:00am – 11:00am
Leading UK ticket provider Eventim will talk about rapid single tag development! At the end of the day, all that stands between you and your online success is the complexity of your website and its development process. This session will help you understand how to utilise single tag development and the immense capabilities of modern browsers. Please register here
Breakfast & Learn: Cross Device Tracking, a Vital Tool in Mobile Optimisation?
Date: Wednesday 3rd August
Time: 9:00am – 11:00am
We will discuss what happens when it comes to markets that prioritise “mobile-first” mentality. The force of mobile is hard to ignore, and retailers have started taking action accordingly. With customers now used to shopping across smartphones, tablets and desktops it makes cross-device marketing paramount, yet connecting the customer across these device types is still a struggle for marketers. If mobile mentality is something you'd like to explore. Please register here
Ecommerce Club events
Ecommerce Club Summer BBQ: The Price of Luxury
Date: Tuesday 9th August
Time: 12:30pm to 3:00pm
Annoushka Ltd the fine jewellery company discuss bucking the trend of discounts online and meeting the challenges of selling items at the highest end of the digital market. Please register here
The New Era of H2H:e-innovation
Date: Tuesday 20th September
Timings: 1:30pm - 6:00pm
Retail is one of the most fundamental of business practices, yet the impact of technology, both in the B2C and B2B space has transformed the way in which it works. Personalised experiences, personal knowledge and interactions have transformed the customer’s expectations and no matter your sphere of operation, the threats and opportunities remain a tangled web for many. Most importantly, technology is redefining the way in which corporate customers and consumers communicate. It’s no longer about just the technology but how you can reinvent that personalised engagement, where it doesn’t feel like a mechanised response but a truly human experience. The differentiation between B2B and B2C is no longer critical, rather it is the question of is this what I want, can I change it, can I control my information? What customers are looking for now is the human to human experience.
Innovation is redefining the difference between success and failure, whether that’s in personalisation, manufacturing or brand engagement. What matters is ensuring that the innovations you select are right for you and your business, and that your business provides an environment in which innovation can thrive. Join us on Tuesday 20th September to discuss how innovation can impact your business, how to assess what works for you and your customers, and to understand how to make innovation work for you. This event will stimulate ideas, instigate discussion, build an understanding of what it means to embed innovation throughout the business – all while showcasing some of the latest tech to help you evolve your business. Please register here
(All Ecommerce Club Lunches are for retailers only - No vendors, agencies or consultants are permitted to attend due to limited space
We look forward to seeing you soon
All the best
Miss Charlie Lines
Director and Co-founder
Mixing Digital
