Hi
Apple iPhone sales have dipped in the first quarter of 2017, Facebook are close to two billion users every month, 1.3 billion of those use the social networking site daily and according to new research the number of banner ads that met the minimum viewability guidelines dropped to its lowest level in nine months.
Forthcoming Ecommerce Events
If you are in Manchester on Wednesday 24th May join the Ecommerce Club for lunch and hear about the Royal & Awesome Growth Story: Branding, Facebook and Amazon. Graeme Smeaton, Founder of Royal & Awesome the spectacular golf clothing brand, will be telling you the growth story of the company, which has delivered 5 years of consecutive +50% growth, seven figure annual revenue and six figure profits. He will be showcasing how getting the proposition right using Facebook Advertising and Amazon retail have helped make this enormous growth happen and how it has turned Royal & Awesome into a successful business. We only have 30 places available so please book in early if you would like to attend. Register here
eCommerce Worldwide Cross-Border Summit takes place on Wednesday 24th May 2017 at London ExCeL. At the event we take a look at what challenges Revolve and The Hut Group have overcome when launching in emerging markets? How did Lovehoney approach new markets in the US and Australia? What can you learn from La Redoute’s CEO, Michael Truluck, about cross-border trading? These are the kind of discoveries you’ll make at this year’s eCommerce Worldwide Cross-Border Summit. Free for retailers to attend, retailers should register for their complimentary access today. Keep up-to-date with all the agenda updates and the latest speakers here. Attendance is free for retailers only, if you are not a retailer and would like to attend, you can still Register here.
If you are a retailer or ecommerce brand, register today to attend Ingenico’s Grow Faster Series: Growth Strategies to Minimise Friction in International Expansion taking place on Thursday 25th May over lunch. We will discuss cross border growth and how it’s now seen as a key business strategy for fast growing online retailers. More and more customers are buying online via multiple devices from across the world. Customers are embracing different ways to pay for goods and services and they want to use payment methods that remove friction. Whilst that’s a great opportunity for your business to grow faster and reach more customers, as a business the process of managing such complex channels and payments is killing your productivity. Ingenico ePayments invites you to an exclusive event that will provide you with insights on how you can maximise sales and increase conversion whilst at the same time remove friction in International ecommerce management. Register here
On Tuesday 6th June, join Crobox & Dyson at Heddon Street Kitchen for the Optimise online performance through persuasion profiling brunch. 95% of our decisions are driven by our emotions, not rationally, but deep inside your subconscious mind. The big question is: How do you influence that subconscious? We are proving that this unknown variable can be triggered by persuasion. Crobox helps leading eCommerce brands, including Vodafone, Dyson and Under Armour, optimise online performance through persuasion profiling. By making use of consumer psychology and artificial intelligence that help companies build actionable psychographic insights that boosts purchase intent and online conversion. Jenna Simons, Online Marketing at Dyson and Rodger Buyvoets, CEO of Crobox join us at today’s brunch at Gordon Ramsay's Heddon Street Kitchen and will offer thoughts, strategies and insights on how to maximise your CRO to set the scene for a roundtable discussion with other senior retailer peers all over a very tasty brunch. Register Here
IMRG Peak Connect – discover our latest insight into Black Friday taking place on 15th Jun 2017 at Cavendish Conference Centre, London, W1G 9DT. The Christmas peak period keeps evolving – what’s going to happen in 2017? At our Peak Connect this year we’ll be publishing a report (supported by Salmon) covering our latest research, insight and thinking on what may happen during the Christmas peak 2017. We’ve had 3 years of this new format of the peak trading period, but it won’t stand still. There are now some fairly established best practice techniques you can follow, but you should also be aware that the opportunity is ripe for some innovative strategies to creep in this year – make sure you don’t get left behind. IMRG Peak Connect – is a full-day conference completely dedicated to Christmas peak trading. Through a series of retailer keynotes, case studies and expert analysis this conference will help you build a strategy for securing your share of spend during the busiest time of year. Themes include: Black Friday as retail exception - Coping with the pressure - The changing customer - Understanding what works for you - Standing out from the crowd Register now to ensure you are fully equipped to succeed during this critical period of trading.
The Ecommerce Club Manchester would like to invite you for a Summer Party at Endless Gain's head office in Manchester taking place on Thursday July 6th from 3pm. Neil McKay, Founder and CEO of Endless Gain, specialist in increasing sales and profits for ecommerce brands, will be sharing his current research on the pain of buying and will introduce us to a client who has recouped 100m in lost revenue. Join us for an afternoon of insight and fun to celebrate summer with drinks, nibbles and a bit of dancing if the mood takes you, courtesy of DJ Shine. The event is free for retailers and ecommerce brands to attend, please bring the whole team to this one! Register here
We look forward to seeing you soon.
Charlie
Director
Mixing Digital & Ecommerce Club
